"The key to motivating staff, crew, management, performers, producers, promoters, record label, publisher and suppliers to support your commitment to going green, is communication. The more people who know about your commitment to greening the industry, the more the industry will be galvanised to act too.""The key to motivating staff, crew, management, performers, producers, promoters, record label, publisher and suppliers to support your commitment to going green, is communication. The more people who know about your commitment to greening the industry, the more the industry will be galvanised to act too."